East Bay Real Estate Insights

This market rewards the prepared.

Most people start looking six months before they start learning. Do it the other way around. Everything here is written to put you a step ahead of the house you have not seen, the offer you have not written, and the number you have not been quoted…yet.

11 articlesBuying · Selling · InvestingWritten by Chris Lee Luna, Realtor®Contra Costa & Alameda
All 11 posts
Selling

How to Market Your Home Online for Maximum Visibility

Almost every buyer who walks through your home met it online first. By the time they are standing in your kitchen, they have already decided they like it.

September 20265 min readRead→
Selling

Using Autumn Decor Tastefully in Staging

Fall staging that reads warm and intentional rather than themed. What to put out, what to skip, and when to take it down.

September 20252 min readRead→
Buying

First-Time Homebuyer Mistakes to Avoid

The mistakes that cost first-time buyers the most money, and the ones that cost them the house. Both are avoidable.

May 20257 min readRead→

Stay prepared

Reading is inexpensive. Mistakes are not.

A list price set forty thousand too high. A contingency released a week too early. A repair credit nobody asked for. Pricing, negotiation, inspections, renovation, financing and investment all get written up here as the East Bay market moves. Put your email in and the next one finds you.

Chris Lee Luna, Realtor® · Coldwell Banker Realty · DRE #02226845. Unsubscribe any time.

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Homes in the San Ramon Valley at dusk
Chris Lee Luna, Realtor

A note from Chris

When you are ready to make your next move, book an appointment.

Buying, selling or looking at a rental, bring me the address and the timeline. I will give you a straight read on it and tell you what I would do next. No pressure, no pitch, and it costs you nothing to find out.

Book an Appointment

Chris Lee Luna, Realtor® · Coldwell Banker Realty · DRE #02226845